Your go-to resource for marketing strategy. Airtable helps cutting-edge marketing teams upgrade the way they work. Check out our marketing resources to build on your expertise, or brush up on what you already know.
How to craft a high-impact digital marketing strategy
How to Define a Customer Experience Strategy
Customer Experience (CX): Definition & Examples
What is User Experience (UX)?
What is a User Story? Definition & Examples
UI vs UX: What’s the difference?
Gantt charts: everything you need to know
How to make a Gantt chart: quick tutorial
What is a Kanban board and how does it work
What is Kanban? The beginner’s guide to the Kanban process
Kanban vs. Scrum: find your ideal agile
Product Management vs. Project Management
How to create a business requirements document
How to write effective OKRs: what you need to know
Product backlogs: everything you need to know
4 Amazing Product Roadmap Examples & Use Cases
OKR Template: Getting started with OKR Tracking in Airtable
SWOT Analysis: your key to strategic success
What is a Product Requirements Document?
What are Product Roadmaps?
Product management: everything you need to know
Backlog grooming: How to effectively manage your product backlog
What is a Minimum Viable Product, and why is it important?
How to create a Product Roadmap in 5 simple steps
What is product strategy?
How to market your product: 5 essential steps
How to market software products: 7 easy steps
Product marketing vs content marketing: What's the difference?
How to create a customer journey map
Product Marketing vs Product Management
What is product marketing? The complete guide
The 7-step new product development (NPD) process
How to plan a successful product launch event
What is Product Operations? (And Do You Need It?)
Product launch checklists: creating a successful launch plan
Product life cycles: definition, stages, and more
What’s a product launch plan? Everything you need to know
How to Launch a New Product in 9 Easy Steps
How to Plan an Event: A 9-Step Guide
What is event management? Everything you need to know.
How to pick the right marketing campaign software
Marketing campaign management: your go-to guide
How to choose the perfect content calendar
How to choose the best editorial calendar
Digital asset management: what is it and why it matters
How to create the perfect editorial calendar
How to create a content calendar: 3 essential steps
Editorial calendar templates: your quick-start guide
How to create a social media proposal
How to create a social media calendar
Social media calendar templates to help you plan engaging posts
How to create a winning social media marketing plan
Creating your social media marketing campaign: the ultimate guide
How to find the right marketing plan template
How to create a marketing calendar in 5 easy steps
How to create a marketing plan: 7 simple steps
Social Media Marketing
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