Orchestrate campaigns, launches, and more
Connect work happening across your teams, tools, and vendors so you can execute better work, faster.
Manage deliverables through every stage
Track each creative asset, piece of content, and important milestone from creation to completion to keep campaigns on schedule.
Streamline creative approvals
Avoid bottlenecks and speed up approvals. Easily upload videos and images, collect feedback from your team, and get official signoff before you distribute assets.
Save time on repeatable work
Automatically trigger notifications, creative requests, calendar invites, and more so your team can focus on strategic priorities.
Report on outcomes
Get insight into output and velocity, track planned and actual budget spend, and share results with the rest of your company.
Construct the perfect solution for your team
Integrate with martech tools, add additional power with pre-built apps, and write your own scripts to customize Airtable to fit your exact needs.
Use Cases
From campaigns to content creation and more, Airtable can handle your team’s needs. Connect initiatives to keep work in sync and choose from pre-made templates to get up and running faster.
Customers
Our Amazon Business brand refresh required in-depth content audits and mapping assets for a new website launch. Airtable made it easy to organize our content and assets, allowing us to identify gaps, prioritize new content needs, and ultimately deliver our website launch on time.
Sarah Yacoub
Head of Brand & Content Marketing
Less time managing tools, more time changing the game
Resources
Frequently Asked Questions
What type of work is Airtable best for?
Marketing teams across the globe use Airtable to manage all of their processes and workflows. Because Airtable is flexible and completely customizable, you can use it to do just about anything your marketing team needs. Some of our most popular marketing use cases are: content calendars, campaign management, event management, product launches, and content operations.
Can I work with outside vendors or agencies in Airtable?
Yes! Many marketing teams collaborate with their agency partners directly in Airtable. You can invite collaborators to a single base to work with you on a specific initiative, or add them to your workspace to give them access to all your marketing team’s work.
Want to share info with a partner without giving them edit access to your base? You can control edit permissions to make sure only the right people can edit and remove data from your Airtable base.
Which Airtable plan is most popular for marketing teams?
Our most popular plan for marketing teams is our Pro plan. With Pro, you get access to features like Apps and Automations, which give you the power you need to run complex campaigns and connect data happening across your teams and tools. Plus, Pro lets you control edit access to the info in your bases and gives you additional storage to make sure you can manage your work without hitting data limits. For small teams just starting out or those working on a limited budget, Airtable’s Free plan gives you access to our basic feature set to help you get started without any cost.
I have additional questions, can I talk to someone on your team?
Our team is standing by and ready to help you make the right decision for your marketing team. If you’re interested in learning more about how Airtable works for larger teams and companies or want to explore our Enterprise plan, you can contact our sales team. If you’re already an Airtable customer and have a specific question, check out our help center.
