Introducing Airtable for ChatGPT

Every day, teams juggle between ChatGPT conversations and the operational data that lives in Airtable. They copy and paste context. They switch tabs. They lose momentum in the flow of work.

Today, we're changing that. Together with OpenAI, we're announcing Airtable for ChatGPT, a new way to seamlessly connect Airtable with ChatGPT. As a launch partner for ChatGPT's new business-focused app directory, we're making it possible for teams to reference, analyze, and update their Airtable data without ever leaving ChatGPT.

In our conversations with customers, we constantly hear about how ChatGPT is becoming an always-on thought partner for all kinds of work. However, the quality of your conversations is limited by the data that ChatGPT can access. Bringing Airtable data directly into ChatGPT is a natural fit and allows you to generate more relevant work using the operational context you manage in Airtable.

What is the ChatGPT app directory?

ChatGPT is evolving from a conversational interface into a workspace where teams can complete work from start to finish. The new app directory introduces a growing ecosystem of business applications across functions like finance, sales, operations, engineering, and marketing – helping teams bring the right context into ChatGPT to create plans, make decisions, and take action more quickly.

These apps enable teams to pull in real-time data from the tools they already rely on – like Airtable – while keeping those tools as the source of truth. You can have fluid, AI-powered conversations in ChatGPT and make updates that flow back to Airtable, ensuring your operational data stays current, accurate, and centralized where your team depends on it.

Bring Airtable data into ChatGPT

Instead of scrambling through Airtable to find updates, now you open ChatGPT and type: 'Draft a pre-read for my executive meeting using all the latest updates from the product roadmap in Airtable.' ChatGPT pulls the relevant data, synthesizes it, and creates your pre-read in seconds.

Or imagine you're a marketing lead reviewing campaign performance. You can prompt: 'Why are our best marketing campaigns overperforming?' ChatGPT analyzes patterns across your Airtable data and surfaces insights you might have missed.

Airtable for ChatGPT is ideal for any workflow where you need quick access to structured data to inform decisions and drive action. You can now:

How it works

Once you install the Airtable app from the ChatGPT app directory, you can select which bases or workspaces ChatGPT can access. Then, in any conversation, type "/Airtable" or select it from the tools dropdown to connect your data.

Example prompts include:

ChatGPT will automatically surface relevant data and views from Airtable to help you accomplish your task, whether you're drafting content, analyzing information, or keeping your team in sync.

Airtable for ChatGPT is available to all plan levels of both products. You'll need edit access or higher in the bases you want to connect. Install it today at airtable.com/chatgpt.